Strategic storytelling: Press and PR Campaign strategy
Bookings are now open for Strategic storytelling, the AMA workshop on press and PR for arts professionals with some experience of press (or a press and marketing role) who would like to develop their skills to make more effective use of their time when dealing with press and media work.
Marketing and Communications Consultant Angharad Wynne will show delegates how to create and execute a press and media strategy; what tools to use when communicating with the media, how to use them, and to what effect; and how to integrate their press effort with their overall marketing strategy.
Strategic storytelling workshops will be held at the CBSO Centre in Birmingham on 22 April, West Yorkshire Playhouse in Leeds on 23 April, Festival Theatre Edinburgh on 28 April and at The Women’s Library in London on 14 May (all workshops from 10.00am to 5.00pm).
The cost for AMA members is £129 + VAT and non members £185 + VAT. For further information and to make a booking, go to www.a-m-a.co.uk, e-mail or call 01223 578078.